Santa Cruz: The Iconic Mountain Bike Brand

When it comes to mountain biking, few brands have made as significant an impact as Santa Cruz. Founded in 1993 in a small workshop in the California coastal town of the same name, Santa Cruz Bicycles has grown to become one of the most respected and influential companies in the industry. Known for their innovative designs, high-quality craftsmanship, and unwavering commitment to performance, Santa Cruz has earned a loyal following among riders worldwide.

The History of Santa Cruz Bicycles

The story of Santa Cruz Bicycles begins with Rob Roskopp, Rich Novak, and Mike Marquez, three friends who shared a passion for mountain biking. In the early 1990s, they set out to create a company that would produce the kind of high-performance bikes they wanted to ride. Starting with a single model, the Tazmon, Santa Cruz quickly gained a reputation for building bikes that were ahead of their time.

Over the years, Santa Cruz has continued to push the boundaries of what's possible in mountain bike design. They were among the first to embrace full-suspension technology, and their VPP (Virtual Pivot Point) suspension system, introduced in 2001, revolutionized the way bikes handled on the trail. Today, Santa Cruz offers a wide range of models for every type of riding, from cross-country to downhill, and everything in between.

The Santa Cruz Syndicate Team

In addition to their innovative designs, Santa Cruz is also known for their support of professional racing. The Santa Cruz Syndicate, the company's in-house racing team, has been a dominant force in the world of competitive mountain biking for over a decade. With a roster of elite riders, including the likes of Greg Minnaar, Steve Peat, and Josh Bryceland, the Syndicate has racked up countless wins at the highest levels of the sport.

But the Syndicate is more than just a racing team. They also serve as a testing ground for new Santa Cruz designs and technologies. The feedback and experience of these top-level riders helps shape the development of Santa Cruz's production bikes, ensuring that every model meets the demands of the most discerning riders.

The Santa Cruz Bike Lineup

Santa Cruz offers a wide range of bikes to suit every type of rider and riding style. From the lightweight and efficient Blur and Highball models for cross-country racing and trail riding, to the burly and aggressive Nomad and V10 for enduro and downhill, there's a Santa Cruz bike for every occasion.

One of the most popular models in the Santa Cruz lineup is the Bronson. This versatile all-mountain bike is designed to handle everything from long climbs to technical descents, making it a favorite among riders who demand a bike that can do it all. With 150mm of VPP suspension travel and 27.5-inch wheels, the Bronson is the perfect choice for riders who want a bike that's as capable on the trail as it is in the bike park.

For riders who prefer the rolling speed and stability of 29-inch wheels, the Hightower is another excellent option. With 140mm of rear travel and a slightly slacker geometry than the Bronson, the Hightower is a bit more downhill-oriented, but still plenty capable on the climbs. It's a great choice for riders who prioritize descending performance without sacrificing too much in the way of pedaling efficiency.

Of course, no discussion of Santa Cruz bikes would be complete without mentioning the V10. This legendary downhill race bike has been a staple of the Santa Cruz lineup for over 20 years, and it's still the go-to choice for many of the world's top downhill racers. With 215mm of rear travel, 27.5-inch wheels, and a proven track record of success, the V10 is the ultimate weapon for conquering the most demanding downhill tracks.

Compare Santa Cruz Bikes on

If you're in the market for a new mountain bike and considering a Santa Cruz, is the perfect place to start your search. Our website allows you to easily compare different Santa Cruz models side-by-side, so you can see the key differences in geometry, suspension travel, and components.

Whether you're a cross-country racer looking for a lightweight and efficient bike like the Blur or Highball, or a downhill enthusiast in need of a burly and capable machine like the V10, has you covered. We also offer in-depth reviews and expert advice to help you make an informed decision.

But isn't just about Santa Cruz. We also carry a wide range of other top mountain bike brands, including Specialized, Trek, Giant, and more. And with our easy-to-use search tools, you can quickly filter by brand, riding style, price range, and other key criteria to find the perfect bike for your needs.

So if you're dreaming of a new mountain bike, whether it's a Santa Cruz or another top brand, head over to and start your search today. With our expert advice and unbeatable selection, you're sure to find the bike of your dreams.